Lilly Chen is the CEO of Contenda, a pre-seed predictive retention analytics and marketing automation platform for content creators. Contenda is backed by investors like Eliot Horowitz (Founder of MongoDB), Cassidy Williams (Director @ Netlify), and Bilal Mahmood (Head of Product @ Amplitude). Before Contenda, Lilly was a software engineer at Facebook building CI/CD pipelines for ML teams. She once played professional Dota 2 and lived as a monk in China.
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